One voice from Latin America’s business elite has surfaced in the global discussion about inflation and the future of fiat money, and they have a clear message bitcoin price today isn’t high yet, but rather falling behind. For Mexican billionaire Ricardo Salinas, evaluating structural changes in the global financial system is more important than merely examining daily charts when interpreting the price of Bitcoin.
Salinas has amassed a commercial empire in the retail, banking, media, and telecommunications industries over many years. The traditional financial system is a major component of his business strategy. On a personal level, though, his financial approach has defied conventional wisdom.
The epidemic marked a sea change. His conviction that fiat money is becoming more brittle was strengthened by massive stimulus and worldwide monetary growth. He thinks that inflation is a natural result of money-printing policies rather than a transient anomaly. He started portraying Bitcoin as a long-term answer rather than a short-term bet in this context. Today, a lot of investors keep an eye on the price of Bitcoin for trading opportunities, but Salinas sees it as “systemic insurance.”
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He disclosed in 2020 that he had initially allocated 10% of his liquid capital to Bitcoin. That percentage has significantly increased throughout time and market cycles. He claimed that by 2022, Bitcoin and linked equities accounted for the majority of his investments.

He even referred to his portfolio as being almost “all-in” earlier this year, with roughly 70% in Bitcoin and related assets, 30% in gold and gold mining firms, and no bonds or other equities.
“In my own portfolio, which I oversee myself… “Yeah, I’m pretty much all in,” he remarked.
This decision surprised many, given the rarity of non-crypto billionaires taking such concentrated positions. But for him, Bitcoin price today is merely a temporary reflection of the asset he calls “the hardest in the world.”
Bitcoin Price Today and Gold, This is Calculation not a Sensation

Salinas’ argument isn’t just anti-fiat rhetoric. He presents a comparison of market size. With a supply of around 20 million coins and a valuation of trillions of dollars, Bitcoin still lags far behind gold, which is worth around USD 16 trillion.
From this difference, the eight-fold logic emerges. If Bitcoin truly takes over gold’s role as a global store of value, then Bitcoin price today still represents a structural discount, not a cyclical peak. Within this framework, a rise into the hundreds of thousands of dollars is seen as a value adjustment, not a euphoria.
So Bitcoin should go up at least eight times to equate the storehouse or value storage capacity of gold.
An eightfold increase from its current level brings Bitcoin close to seven digits. Salinas emphasized that this is not a time prediction, but rather a logical consequence of adoption. He also pointed to a long-term trend: the price of gold, measured in Bitcoin, continues to decline, indicating a shift in the store of value.
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For long-term investors, reading Bitcoin price today through this lens means understanding that daily volatility is less important than the narrative of global adoption, supply scarcity, and confidence in non-sovereign assets.
If Salinas’s thesis is correct, then Bitcoin price today is not the end of the story, but rather the beginning of a major transition in the definition of “store of value.” The question is not whether Bitcoin can equal gold, but whether investors are ready to position themselves before that shift is fully reflected in the price, right?
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